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Sales Enablement Publications

Developing Sales Managers

Developing Sales Managers: Activating Sales Performance Through Learninginvestigates whether sales managers are sufficiently equipped to handle their responsibilities, which include managing and developing sales representatives and meeting unit productivity goals. It also looks at the lack of availability of training programs directed specifically at incoming sales managers, and the content of new sales manager training programs in the organizations where it does exist.

The State of Sales Training, 2012

The State of Sales Training, 2012 is an analytical study that provides insight into sales training efforts within various organizations. By looking at various components of sales training, such as performance, efforts, and expenditures, this report offers members of the sales training community valuable data that will allow them to tailor their programs to help staff reach their full potential.

The State of Sales Training, 2012 Whitepaper

The State of Sales Training, 2012 Whitepaper is derived from the full report of the same name, and based on a study conducted by ASTD. The purpose of this report is to provide insights into sales training efforts within various organizations.

Accelerating Revenue Through Learning

ASTDs Accelerating Revenue Through Learning: Developing Sales Teams that Win report complements the ASTD State of Sales Training report and is a must have reference for all sales driven people and organizations.

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