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Sales Enablement Newsletter

Accelerating Revenue Through Sales Exec Sum final

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ASTD’s Accelerating Revenue Through Learning: Developing Sales Teams that Win report (hereafter referred to as the Study) is a follow-up of ASTD’s previously published State of Sales Training report. The Survey reveals that the sales organization in most com... More »

Allied Insurance Case Study

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Allied Insurance, a Nationwide company, offers property and casualty insurance products through more than 4,000 independent agents across the country. These agents also sell products offered by Allied competitors. Allied has staked out sales training and professional de... More »

Baker Hughes Case Study

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For more than a century, innovation has been part of the DNA at Baker Hughes. Formed in 1987 by the merger of Baker International and Hughes Tool Company, the company creates value from oil and gas reservoirs with high-performance drilling, evaluation, completion, produ... More »


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In today’s challenging economic environment no company can afford the missed opportunities that stem from an unprepared sales force. An organization’s sales force drives the bottom line—and effective sales training is the bedrock of a successful sales ... More »

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