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Effective Sales Coaching Questions Job Aid

ATD Staff | April 04, 2017 | Tool

This is a list of questions that your salespeople may not be given any consideration to and will help them avoid painful surprises from their clients. They are broken down by the critical elements found in a smart strategic opportunity plan. Questions like these require some time to prepare, and should not be used randomly or haphazardly. They should be used only when preparing for a high impact strategic opportunity planning meeting about one of your targeted accounts.

Writing Better Learning Objectives Job Aid

Patti Shank | December 01, 2016 | Job Aid

Well-written learning objectives get training off to a beneficial start because they tell us what content, activities, and assessments are needed. The more precisely learning objectives are written, the easier it is to write focused instruction. This job aid will help you write better, more focused learning objectives for you next training program.

The Science of Learning E-Book

Patti Shank | October 19, 2016 | Book Chapter

Exclusive for ATD members: This compilation of Patti Shank's work covers a variety of science of learning topics, from foundational concepts to the changing nature of work.

Job Aid: How Cognitive Load Creates Better Instruction

Patti Shank | September 20, 2016 | Job Aid

Don’t waste learners’ time on unnecessary information! This job aid gives instructional designers a quick overview of cognitive load and provides quick principles to help eliminate extraneous cognitive load.

Exploring Cognitive Load

Justin Brusino, Patti Shank | August 02, 2016 | Podcast

Justin Brusino and Patti Shank explore the topic of cognitive load and learning. Patti explains different types of cognitive load and what learning professionals can do to utilize this concept to improve their learning solutions.

Building Expertise

Justin Brusino, Patti Shank | June 21, 2016 | Podcast

Justin Brusino, community manager for the Science of Learning, talks with researcher and analyst Patti Shank about some myths around growing expertise and how L&D can improve expertise in their learners.

Neuroscience vs. Cognitive Science

Justin Brusino, Patti Shank | April 28, 2016 | Podcast

Justin Brusino, community manager for the Science of Learning, talks with researcher and analyst Patti Shank about the differences neuroscience and cognitive science and what is means for L&D professionals.

Sales Coaching Process Job Aid

February 01, 2016 | Tool

Follow this step-by-step process to coach your sales staff. The sales coaching process works as a cycle, so keep checking in on your salespeople and observing their performance. Once the cycle is complete, begin the process again.

The Science of Learning in Action: 7 Insights From Real Data

Alice Kim, Carol Leaman | May 07, 2015 | Webcast

Many organizations around the world are starting to apply the principles of brain research to their learning environments. On May 7, join Carol Leaman and Alice Kim as they leverage real learning data to determine what kind of effect is this having on behavior and, ultimately, performance.

ATD Reveals New World-Class Sales Competency Model

Reza Sisakhti | April 29, 2015 | Article

The updated model is based on comprehensive research on evolving trends and practices in sales.

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