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Data Driven: How Performance Analytics Delivers Extraordinary Sales Results

Book Sampler (Table of Contents, Preface, Chapter 1)
Jenny Dearborn | February 24, 2015 | Book Chapter

A "how-to" guide to boosting sales through predictive and prescriptive analytics.

The Art of Modern Sales Management

Chapter 11: Social Media Marketing for Sales Managers
Renie McClay, Glenn Raines | February 03, 2014 | Book Chapter

Learn about some of the basic principles, tactics, and technology platforms you can use immediately to effectively manage a social media marketing effort within your own sales organization.

Premeditated Selling

Chapter 07: Pipeline Management
Kevin Jones, Steve Gielda | September 25, 2012 | Book Chapter

This chapter provides some tools and techniques for improving your pipeline management process by helping you see the importance of building critical milestones into each stage.

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