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How Companies Are Using MOOCs to Increase Market Performance

TechKnowledge 2015 TH108
Kevin Oakes | January 15, 2015 | Video

MOOCs, or massive open online courses, are all the rage these days, and yet companies are only scratching the surface of their potential. In a recent study conducted by ATD and the Institute for Corporate Productivity (i4cp), it was revealed that 22% of organizations leverage MOOCs as part of learning and development efforts -- but 36% expect to leverage MOOCs in the near future. How are companies most effectively using MOOCs to improve learning and development? What are high-performance organizations doing that others aren't? And most importantly, how do you implement MOOCs to increase sales and customer loyalty? Kevin Oakes, CEO of i4cp, will provide answers to these questions and explore the latest, data-backed findings.

Beyond Training: What It Really Takes To Get Sales Managers To Change

ASTD 2014 International Conference & Expo
Michelle Vazzana | May 04, 2014 | Video

Any change management theory worth its salt will tell you that training alone does not get people to change what they do or how they do it, no matter how good, targeted, and relevant the training is.

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