Please wait a few seconds while your cart is being loaded.

Login to see membership pricing and/or to see items you may have added using another computer or device

Please Wait...

To view or add items to your Wish List, please log in.

Not yet an ATD registered user? Click here to register.
Already registered? Click here to log in.

Selecting the Right Sales Training Evaluation Tool

Tools Evaluating the effectiveness and business impact of sales training should be rigorous, but also practical. Many tools are available for measuring sales training, and each has its own strengths and weaknesses. For that reason, a sales training program evaluation should use a blended approach that enables evaluators to capitalize on each tool’s strengths while avoiding its inherent weaknesses.

You’ve reached the end of your free page views for

Already a member?
Please log in to access this resource.

Log In

To gain unlimited access to member content, please join ATD today.
Learn more about ATD Membership.

Join Now


Please Wait

Please wait while we are getting your account information.