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Richard Sites

Richard Sites

Vice President, Training and Marketing, Allen Interactions 

Richard H. Sites is the vice president of training and marketing at Allen Interactions, where he leads the strategic vision of Allen Interactions’s custom development learning services, training and outreach, and authoring system, ZebraZapps. He also oversees the awareness of the company’s advanced design and development approaches created by Michael Allen: CCAF-based design and the SAM process for iterative, collaborative development. Richard has more than 20 years of experience designing and delivering learning solutions to support improved workplace performance for many Fortune 500 companies in both academia and private industry. He has held the positions of vice president, client services and studio executive for Allen Interactions’s Tampa studio.

Richard travels the country speaking to groups and organizations on the value of SAM, the importance and power of engaging, performance-changing learning experiences, and other topics related to the design and development of high-quality training. He is the co-author of ATD’s bestseller Leaving ADDIE for SAM and the Leaving ADDIE for SAM Field Guide. Richard holds a doctorate of education from the University of West Florida along with a master of education and a bachelor of business administration. He is also a frequent blogger on the Allen Interactions E-Learning Leadership blog.  

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