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ATD Blog

Sales Enablement Networking at ASTD 2014

Tuesday, March 25, 2014
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The ASTD Sales Enablement Community focuses on bridging the gap between sales organization and the learning function. Our vibrant community brings together sales training thought leaders, experts, and practitioners concerned with creating high-performing sales teams through learning and people development. If this describes you in any way, I invite you to join your peers in the Sales Enablement Experience at the ASTD 2014 International Conference & Exposition.

I want to highlight our two major networking opportunities for the Sales Enablement Experience at ASTD 2014:


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SALES ENABLEMENT COCKTAIL HOUR
Sponsored by: Vantage Point Performance 
When: Monday 5:30 – 7:00 p.m. 
Where: East Overlook
Join us for a cocktail hour to network with your sales training and enablement peers, share best practices, or discuss the latest trends. Complimentary drinks and appetizers will be served. First come, first served.

SALES ENABLEMENT LUNCH ‘N LEARN: Maximizing the Effectiveness of Sales Training

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Sponsored by: Sales Readiness Group 
When: Tuesday 11:30 a.m. – 1:30 p.m. 
Where: Room 103AB 

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Companies spend about $20 billion a year on various forms of sales training. Yet many sales leaders report low ROIs from their sales training initiatives. Join us for a highly interactive session as our expert panelists discuss essential factors that can help you achieve sustainable success from your investment in sales training programs. You will learn how to motivate your team for training success, leverage the benefits of virtual sales training, reinforce training to make new skills lasting habits, and hold reps accountable for applying new skills.


Check out the full Sales Enablement Experience at ASTD 2014!

For more information on the Sales Enablement Community of Practice visit our website , follow us on Twitter , and join the discussions in our LinkedIn group . You can also email me  if you have any ideas or content contributions. I’m always interested to hear what the community cares about and how we can serve you better. 

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Join more than 9,000 of your learning colleagues from around the globe in Washington, D.C., May 4-7, 2014, to share best practices and insights at the ASTD 2014 International Conference & EXPO.


About the Author

Roxy Torres is a former senior manager at ATD, where she ran the FIRE, sales enablement, and government content areas. For the Sales Enablement Community, Roxy spearheaded the 2015 update of the ATD World-Class Sales Competency Model. Prior to joining ATD, Roxy held various roles in business development and sales enablement at CEB (now Gartner).

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