Imagine a bookstore filled with books that have blank covers. The only way to know what the book is about it is to start plowing through the first chapter. Absurd. You’re likely thinking that no one would have the patience. Yet, managers frequently write emails that fail to tell the reader the purpose of the message until the third paragraph.
The ability to encapsulate key points in the opening few sentences of a message is an essential skill for managers who write to other executives. Man