Often, the mere mention of sales training elicits groans from even the most enthusiastic of salespeople. All too often, they signify work and personal time wasted; wilted hotel food; metal pitchers sweating and clinking with ice water; dark, cold conference rooms laid out with overly starched tablecloths; and the clicking of one PowerPoint slide after another morning until night.
You know these meetings. The typical agenda looks like this:
- opening session
- product sessions (slide&nbs