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Mastering Mobile Learning

Tips and Techniques for Success

By  Chad Udell, Gary Woodill

Discover the strategies, tools, and technologies necessary for developing successful mobile learning programs

In the modern, rapidly-expanding mobile learning environment, only clear guidelines and state-of-the-art technologies will stand up to the challenges that lie ahead. With a smart focus that combines a proven process with all-important strategies and practical applications, Mastering Mobile Learning stands as the most modern, comprehensive resource on the subject. It also features unique technical content previously unavailable among the literature of the mobile learning field. This book will help you turn concept into reality.

This book will show you best practices for obtaining and providing educational, training, and professional development content on devices like smartphones, tablets and other mobile devices. Trainers, educators, designers, instructional technologists, workplace learning professionals, and HR professionals will learn how mobile learning differs from other forms of e-learning, and will be introduced to the challenges and—more importantly—the advantages of mobile learning strategies and technologies for 21st century business environments. The book provides:

  • An overview of mobile learning, including evolving definitions and reasons for executives to embrace this approach
  • A discussion of the business drivers of mobile learning, advice for creating a mobile learning content strategy, and easy ways to inexpensively launch mobile learning Valuable tips on how to use unique affordances of mobile devices to better serve your learners while they are on the go
  • Information on the ROI of mobile learning, using mobile devices as research tools, and why training in mobile development is critical
  • An overview of the technical aspects of the design and development of mobile learning

Written by experts in this burgeoning field, Mastering Mobile Learning provides a road map for creating the most effective learning content, strategies, and applications possible.


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Authors

Chad Udell

As managing director of Float, Chad Udell designs, develops, and manages interactive web and mobile projects. Chad has worked with industry-leading Fortune 500 companies and government agencies to design and develop award-winning experiences. Chad is recognized as an expert in mobile design and development, and he speaks regularly at national and international events and conferences on related topics. In 2012, Chad released his first book, Learning Everywhere: How Mobile Content Strategies Are Transforming Training. In 2014, he co-edited the book Mastering Mobile Learning: Tips and Techniques for Success with Gary Woodill. 

Gary Woodill

Gary Woodill is a Senior Analyst with Float Mobile Learning, as well as CEO, i5 Research. He has been involved with computers in education since 1974, when he was introduced to the PLATO system for computer-assisted instruction in his Master’s studies in educational psychology. In 1984 Gary received a doctorate in applied psychology from the University of Toronto, and in 1993 he co-founded an educational multimedia company that developed educational CD-ROMs for children. In 1998 he designed an adaptable learning management system and has developed more than sixty online courses for various corporate clients. Gary is co-author of Training and Collaboration with Virtual Worlds and author of The Mobile Learning Edge, both published by McGraw-Hill in 2010. He is also the author of numerous articles, research reports, and white papers on emerging learning technologies.

Book Details

Pub Date: September 2014

Formats: Hardcover

Product Code: 131402

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