Throughout the last 35 years, I've worked with hundreds of entrepreneurs. Some of them struggle all their lives against larger, often more savvy competitors, pulling out all the stops to convince banks to offer them credit to pay for advertising, marketing, and sales to convince customers that their products are worth buying.
But there's a smaller group that has found a better way to make a living. They start with a team of partners with complementary skills and a shared passion and pur
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