Generation Y, some 70 million strong, have already begun to assert their influence on America's workforce, yet they remain the least understood by their managers. Bruce Tulgan's Not Everyone Gets a Trophy offers valuable insights for understanding what motivates and defines this generation at work and clarifies the prevailing myths that linger about this misunderstood generation.
Drawing from more than a decade of interviews with Gen Yers in the workforce, this book offers a framework f
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