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Speaking Up: 10 Tips for Making a C-Level Presentation Premium Content

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Presentations to C-level executives are renowned for their high visibility, reputation to make or break a career, and ability to create nerve-wracking anticipation. Executive-suite audiences have a short attention span, a "show-me" attitude, and no problem interrupting your carefully crafted words. Learning professionals...

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  • Kathy Reiffenstein

    Kathy Reiffenstein is founder and president of the Washington, D.C., business communications consulting and training firm And…Now Presenting!, which provides a full range of services to help business people improve their interpersonal communication, presentation, and public speaking skills. Kathy has more than two decades of experience educating executives, managers, and salespeople on how to reach their potential to influence audiences.

    Kathy has a track record of client satisfaction and results. Working with corporate, government, and nonprofit clients, she has earned universal praise for her spirited dedication to their effectiveness as communicators. She has built her reputation and success on being able to assess skills gaps and then share relevant, actionable techniques and feedback, enabling each client to become the best presenter possible.

    Prior to establishing And…Now Presenting!, Kathy was a principal at the California-based sales and teamwork training company, On Track, where she employed experiential learning programs to build and refine the strategic sales, marketing, and communications skills of corporate executives, managers, and sales reps. Earlier in her career, as director of sales for a leading financial institution, Kathy spearheaded the creation and implementation of a sales culture throughout the national branch network.

    As a skilled speaker and trainer, Kathy has engaged audiences of 10 to 500. She was part of the Corporate Ambassador Program with Vital Voices Global Partnership, where she spoke to women’s business organizations at conferences in Lagos, Nigeria, and Nairobi, Kenya. At these sessions, Kathy spoke about the power of persuasive communication and personal branding to create greater success for these African women in their businesses.

    A graduate of Cornell University, Kathy is past president, DC Chapter, of the Association for Talent Development (ATD) and has contributed to ATD’s award-winning monthly magazine, TD. An active volunteer, she is a University of California trained Master Gardener, has been published in the anthology Bay Area Gardening, and is a docent at the U.S. Botanic Garden.


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