A Q&A with Rodrigo F. Lara, a Latin-American expert in ROI and measurement and evaluation.
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Rodrigo F. Lara has more than 20 years of experience in the training industry and is a Latin-American expert in ROI and measurement and evaluation. He is CEO of MAS Consultores and the ROI Institute in Latin America. Lara also has been a professor at several universities in Chile and has presented in multiple conferences throughout Latin America and the United States. He was named 2007 Practitioner of