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Businesses Need Millennials if They Are to Remain Competitive Premium Content

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Gen Y brings positive characteristics to the workplace.

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Communities of Practice: Human Capital, Management
Tags: Membership, Young Professionals

Author

  • Dan Schawbel

    Dan Schawbel is the Founder of WorkplaceTrends.com, a research and advisory membership service for forward-thinking HR professionals, as well as the Managing Partner of Millennial Branding, a Gen Y research and consulting firm. Dan is the New York Times and Wall Street Journal bestselling author of Promote Yourself: The New Rules For Career Success (St. Martin’s Press) and the #1 international bestselling book, Me 2.0: 4 Steps to Building Your Future (Kaplan Publishing), which combined have been translated into 15 languages. Dan is a columnist at both TIME and FORBES, and has been featured in over 1,000 media outlets, such as “The Today Show” on NBC, “Street Signs” on CNBC, “The Nightly Business Report” on PBS, “The Willis Report” on Fox Business, “Fox & Friends” on Fox News, NPR, People Magazine, The Economist and Wired magazine. He’s spoken at Google, NBC Universal, McGraw-Hill, Oracle, Harvard Business School, MIT, Time Warner, IBM, and CitiGroup. Dan was named to the Inc. magazine "30 Under 30" list in 2010, the Forbes magazine "30 Under 30" list in 2012, and BusinessWeek cites him as someone entrepreneurs should follow.

  • Jaleh Bisharat is senior vice president of marketing at Elance-oDesk.

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