January 2016
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Why Engagement Efforts Fail

Friday, January 8, 2016

According to one engagement expert, there are three potential reasons why levels of engagement remain stagnate, even if management is working to improve them. First, the efforts to create engagement may be misdirected. In many cases, leaders talk about how high levels of engagement can positively affect the organization, but individual employees simply don’t care. Second, management may be trying too hard. Leadership might be taking too much responsibility for others’ engagement, while employees are not being encouraged to own their own engagement level. And third, management may be viewing the exercise of boosting engagement as a “one and done” effort. Engagement shouldn’t be viewed as an item to be checked off a to-do list. Boosting engagement is a process that needs to be part of everything the organization does and every decision that management makes. 

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