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Leveraging Mobile Learning for Sales Enablement

By  Chad Udell, Gary Woodill

1.	Leveraging Mobile Learning for Sales Enablement

When sales professionals are sitting in a classroom or even in front of a computer completing tutorials, they are not selling. Mobile learning is the ideal solution for an already on-the-go sales force. It provides current information when and where your team needs it, giving them the material they need to serve clients and prospective customers. 

In this Infoline you will learn:

  • How and why mobile is well matched for sales enablement.
  • How to modify current training content and delivery for currently used mobile devices and platforms.
  • How to build a strategy by articulating the needs of your organization.
  • Ways to pave the way for buy-in from your sales professionals.

“Leveraging Mobile Learning for Sales Enablement” comes with job aids and side bars that will help you determine whether your team is mobile-learning ready, define the roles in the creation of mobile learning project, and offer solutions to common performance gaps.


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Chad Udell

As managing partner of Float, Chad Udell designs, develops, and manages interactive web and mobile projects. Chad has worked with industry-leading Fortune 500 companies and government agencies to design and develop award-winning experiences. Chad is recognized as an expert in mobile design and development, and he speaks regularly at national and international events and conferences on related topics. In 2012, Chad released his first book, Learning Everywhere: How Mobile Content Strategies Are Transforming Training. In 2014, he co-edited the book Mastering Mobile Learning: Tips and Techniques for Success with Gary Woodill. 

Gary Woodill

Gary Woodill is a Senior Analyst with Float Mobile Learning, as well as CEO, i5 Research. He has been involved with computers in education since 1974, when he was introduced to the PLATO system for computer-assisted instruction in his Master’s studies in educational psychology. In 1984 Gary received a doctorate in applied psychology from the University of Toronto, and in 1993 he co-founded an educational multimedia company that developed educational CD-ROMs for children. In 1998 he designed an adaptable learning management system and has developed more than sixty online courses for various corporate clients. Gary is co-author of Training and Collaboration with Virtual Worlds and author of The Mobile Learning Edge, both published by McGraw-Hill in 2010. He is also the author of numerous articles, research reports, and white papers on emerging learning technologies.

Book Details

Pub Date: December 2013

Formats: Paperback, PDF

Product Code: 251315

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