During this economically challenging time, ASTD chapters are looking for ways to remain relevant, cut costs, and attract and retain their members. The ASTD Chapter Services Department, along with the National Advisors for Chapters, have created a guidebook of tips to help chapters to not only survive, but thrive in the current economic climate.

The guide includes ideas for chapters related to membership, programming, marketing, finances, and staying relevant. Many of the tips are best practices from chapters who have found success with them. For example, the Midlands Chapter (in Columbia, SC) offers a free guest pass on its website for a visitor to attend a monthly meeting, which then often leads to return guests and new members. In another example, several Chapters are offering Special Interest Groups (SIGs) for targeted gatherings. These SIGs allow members with common interests, such as consultants, those in career transition, or those new to training, to connect together.

We expect this guide to be a living document, with additional ideas to be added regularly. Let us hear from you!

A link to the full Economic Survival Guide for Chapters can be found on the Chapter Leader Community website.