Sitel: Stimulus to Have Positive Impact on Domestic Outsourcing

NASHVILLE, Tenn.--(BUSINESS WIRE)--Sitel, a leading global business process outsourcing (BPO) provider, today announced that the Company expects President

Obama's American Recovery and Reinvestment Act to have a positive impact on the domestic outsourcing industry. A cornerstone of the package is to bring increased broadband access to rural communities throughout the U.S., which will allow Sitel and other BPO providers to recruit home-based agents from a wider geographical area.

"The home-based agent solution has gained increasing popularity in recent years," said Amit Shankardass, chief global marketing officer at Sitel. "This unique model provides greater flexibility than traditional contact centers and allows agents to scale up quickly to manage peak call times or spikes in business. Expanding broadband internet access into rural areas will enable Sitel and other U.S.-based outsourcers to tap into an entirely new domestic market and bring new jobs to these communities."

Sitel launched HomeShore, its propriety home-based agent offering, in July 2008 in the U.S. and Canada.

(Read the original release.)