Newsletter Article
Member Benefit
Published Fri Dec 09 2022
Today, the phrase “There’s an app for that” can be understood literally. Video conferencing, task management, cloud storage, social media, and fitness apps all promise to help streamline our days, but do they? As the number of tools available explodes, our productivity declines. Every time we switch from one app to another—context switching—our productivity becomes derailed. A recent study of 20 teams across three Fortune 500 companies reveals that workers toggled between apps about 1,200 times per day. All that switching adds up. The study estimates that each worker lost about four hours per week simply reorienting themselves. To fight this trend, help employees maximize their existing workflows by selecting tools that can do it all. Eliminate tool redundancy, and designate working times when it’s possible to focus instead of switching between apps.
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