Has the following ever happened to you? A leader from another department sets up a meeting, and when you join the call, you can tell she has big concerns. "Our conversion numbers are down significantly," she explains. "We've noticed our call specialists continue to use a canned response to sell our services. Can you or your team please develop some training on how to tailor the benefits of our service to the caller's unique needs? Oh, and to meet our quarterly sales goal, we need this training by yesterday."