The article focuses on the research which explores the strategy and tips to become effective sales trainer in the U.S. It examines the learning procedure used by sales trainers to become effective partner in sales team success. The study illustrates the basic elements to become effective sales trainer such as developing good credibility, leveraging sales acumen, show understanding on how sales team members are measured and gaining management buy-in skills. It describes training solution as an innovative tool that help sales trainer develop effective technique in addressing sales management practice. Furthermore, learning about the market trends, competition and the business performance help sales team achieve success.