Insights Announces Top 20 Sales Training Companies
Thursday, March 5, 2015
Advertisement recently announced its list of the 2015 Top 20 Sales Training Companies. These leading companies all provide outstanding service, and a proven track record for delivering superior sales training and improving the impact of the sales organization. 

“The Sales Training segment showed a strong innovation push in 2015 with continued above average growth rates.” said Ken Taylor, chief operating officer, Training Industry, Inc. “The companies selected to this year’s list are leading the deployment of some new strategies in mobile learning, micro-learning and innovation in sustainability in support of their programs.” 


Sales training companies are evaluated based on the following criteria:

  • industry recognition and impact on the sales training industry
  • innovation in the sales training market
  • company size and growth potential
  • breadth of service offering
  • strength of clients served
  • geographic reach. 

“This year’s list demonstrates the continued strength and quality of offerings of the Sales Training segment,” said Doug Harward, chief executive officer, Training Industry, Inc. “These organizations are leading the way in providing their clients with innovative products and services in their desired modalities.” 
Due to the diversity of services included in sales training programs, no attempt is made to rank the Top 20. Here is the 2015 list in alphabetical order: 

  1. AXIOM Sales Force Development
  2. BTS
  3. Cohen Brown
  4. Corporate Visions
  5. Customer-Centric Selling
  6. Forum Corporation
  7. Franklin Covey Co.
  8. GP Strategies—Sales Training
  9. Imparta
  10. Mercuri International
  11. Miller Heiman, Inc.
  12. Performance Methods, Inc.
  13. Richardson
  14. Sales Performance International
  15. Sandler Training
  16. The Brooks Group
  17. The Sales Board, Inc.
  18. The TAS Group
  19. Value Selling Associates
  20. Wilson Learning Corporation.
About the Author

Ryann K. Ellis is an editor for the Association of Talent Development (ATD). She has been covering workplace learning and performance for ATD (formerly the American Society for Training & Development) since 1995. She currently manages ATD's Community of Practice blogs, as well as ATD's government-focused magazine, The Public Manager. Contact her at 

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