Employee engagement isn’t just a buzz word. Engaged employees are more productive, interact more positively with customers and are better for a business’s bottom line. Conversely, disengaged employees are a full 18 percent less productive than their more satisfied colleagues and have much higher rates of absenteeism. The problem with engagement, however, is that it’s a nebulous concept, meaning it’s difficult to measure in meaningful ways. This is where data analytics can
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