March 2015
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What Your Browser Says About You

Monday, March 16, 2015

According to new research, employees' choice of web browser can indicate how long they will stay with the company, and their level of performance over time. Cornerstone OnDemand, a software company that helps employers recruit and retain employees, analyzed data from approximately 50,000 workers who took a 45-minute job assessment, similar to a personality test. The data revealed that people who prefer a nondefault browser, such as Firefox or Chrome, ended up staying at their job about 15 percent longer than those who use Safari or Internet Explorer. Nondefault users also tended to perform better at their jobs. Michal Housman, chief analytics officer for Cornerstone, said there is no basis for causality, but he has a theory about the data’s correlation. “I think that the fact that you took the time to install Firefox on your computer shows us something about you. It shows that you’re someone who is an informed consumer,” he told Freakonomics Radio. “You've made an active choice to do something that wasn't default.”

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