As Director of Marketing at Rehearsal Andrew is responsible for thought leadership and implementation for brand, product, industry partnership, and digital strategies. From product development in orthopedic medical device early in his career, he quickly jumped into product management, marketing, and sales. Having had sales responsibility himself, he has built, trained, and supported sales teams with a solid understanding of the role and its challenges.
Beyond multiple U.S. patents, and over 1,000 live surgeries as a subject matter expert, the highlight of Andrew’s career was his pivotal role in positioning Synvasive Technology for acquisition by Zimmer in 2012 (now Zimmer Biomet). After the acquisition he lead the transition work to fully incorporate Synvasive’s products into Zimmer’s portfolio and provide training and support for their sales force.
Andrew earned his Bachelor’s degree in Mechatronic Engineering with minors in Business and Manufacturing from California State University, Chico.