Grab employees' attention with a learning campaign based on marketers' principle of seven touches. Have you ever developed a learning program only to have no one interested? You send out...

As a training professional, many expectations are placed upon you. Problems in performance are assumed to be solvable if knowledge is transferred about these areas.What is rarely, if ever,...

Corporate training continues to look to the marketing industry for ideas about how to make learning more engaging. Whats the process employed by marketers that could help us put these...