Coaching is an effective tool for developing people and producing positive behavior change because it aligns with almost any learning theory or learning principle. Because coaching is a just-in-time, customized approach to development, it is far more cost-effective than more prevalent one-size-fits-all approaches to learning. So, what if you already understand the potential benefits of coaching—to coachees and coaches alike—but are unsure of how to do it well? Increase the effectiveness of your coaching interactions with the author of ATD’s 10 Steps to Successful Coaching. Following this webcast, you will be able to: • Use coaching activities and questions observed in three mini coaching demonstrations. • Ensure that your coaching interactions incorporate evidence-based principles about how people make behavioral changes in their lives and work.