Deciding When to Use Video

Stacy Adams is the head of marketing for Vyond (formerly GoAnimate). She has more than 20 years of business-to-business and business-to-consumer marketing expertise for a variety of technology companies. Adams is passionate about emerging technologies and how marketing must respond to an ever-changing array of devices and channels. In the past 10 years of her career, she’s been focused on new media, content marketing, and how multichannel strategies can support, enhance, and lead initiatives for forward-thinking organizations like Vyond, Shopkick, and Mblox.