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How a Growing Multinational Company Maintains Its Strong Culture (SU315)

How does a growing multinational organization maintain strong culture over time? It's a key challenge that Schweitzer Engineering Laboratories (SEL), headquartered in Pullman, Washington, faced as it began to expand into a multinational organization. SEL's culture has always been a key competitive advantage in the marketplace, but simply teaching the culture to its more than 4,000 employees in 24 countries was no longer enough. The organization decided to create an SEL Experience---a high-touch, two-week onboarding program where new employees from around the world are flown to campus headquarters. When complete, employees return to their local offices as ambassadors of SEL culture, inspired to put their experience to action. If you're facing a similar situation, you'll walk away with a fresh perspective of what onboarding can look and feel like for a multinational organization.

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