Lessons From Marketing to Increase Your Learner Engagement

Timely communications along with content variety, relevance, and accessibility are proven techniques to increase initial participation in your training program. But too often we see learner engagement surge during the launch of a company’s training program, only to taper off in later months. Join Paula Chenea and Samantha Marsden, managers at OpenSesame, to learn why and how to plan a full year of internal communications that will help you get and keep your learners engaged. In this webcast, you will learn about: • how to develop a 12-month internal communications strategy for your training program • case study examples of real companies that successfully increased e-learning use in the year following their initial launch • best practices to get started regardless of marketing or internal resources.

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