Steven H. Applebaum

Discusses the significance of employee attitudes and values as concern of the middle managers. Need to address the situations of subordinates requiring assistance instead of punishment; Consideration of the sense of security or calling of middle managers; Impact of feelings of anxiety and alienation on the attitudinal structure of the individual within the organization.

ATTITUDES AND VALUES CONCERNS OF MIDDLE MANAGERS

Discusses motivational methods employed by managers to motivate subordinates to achieve the common purposes of need satisfaction and goal attainment. Motivation by theory; Motivation by fear; Motivation by development; Motivation by objectives; Motivation by intrinsic need satisfaction; Motivation by management.

Steven H. Applebaum

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