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5 Steps for Conducting a Sales Training Needs Analysis

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This tip sheet outlines five steps for sales training needs analysis, from defining the objectives of your analysis to preparing a final report.

This tip sheet outlines five steps for sales training needs analysis, from defining the objectives of your analysis to preparing a final report.

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About the Authors

Roxy Torres

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Roxy Torres is a former senior manager at ATD, where she ran the FIRE, sales enablement, and government content areas. For the Sales Enablement Community, Roxy spearheaded the 2015 update of the ATD World-Class Sales Competency Model. Prior to joining ATD, Roxy held various roles in business development and sales enablement at CEB (now Gartner).

Roxy Torres is a former senior manager at ATD, where she ran the FIRE, sales enablement, and government content areas. For the Sales Enablement Community, Roxy spearheaded the 2015 update of the ATD World-Class Sales Competency Model. Prior to joining ATD, Roxy held various roles in business development and sales enablement at CEB (now Gartner).


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