Advertisers' Secrets to Compelling Learning Videos  (Part I): Introduction

Danielle Wallace is the chief learning strategist at Beyond the Sky, a provider of custom learning solutions. She combines proven marketing techniques with adult learning principles to create learning that sticks. Previously, as a marketing executive with Procter & Gamble and PepsiCo, she learned strategic marketing and advertising principles, which she applies to learning and development to create compelling breakthrough solutions. Danielle is also a certified training and development professional (CTDP).