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The ADDIE process is past its prime.

It was developed long before Agile and other iterative processes that have introduced greater efficiencies in design and development, fostered more creativity, and addressed effective stakeholder involvement. Leaving ADDIE for SAM introduces two new concepts—SAM, the Successive Approximation Model, and the Savvy Start. Together, they incorporate contemporary design and development processes that simplify instructional design and development, yielding more energetic and effective learning experiences.

This book is a must-read for all learning professionals who have a desire to let go of outdated methodologies and start creating better, faster training products today.

Book Details
ISBN: 9781562867119
Pages: 216
Publication Date:
Formats: Paperback, PDF
Product Code: 111218

See ATD Press titles by Michael Allen and Richard Sites.

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Praise for This Book
Professor of Instructional Technology Bloomsburg University
Michael Allen expertly outlines a bullet-proof case for a new and powerful design paradigm. I urge anyone teaching the traditional ADDIE model to stop what they are doing and read this book. It will change the way they approach and teach the design of instruction and improve the lives of learners everywhere.
Director of Training AutoNation, Inc.
Having been through numerous custom e-learning projects using ADDIE, Allen’s SAM approach was refreshing. Much simpler, more effective and faster. Once you’ve experienced their SAM process, there’s no going back.

Our SME’s loved it so much more than ADDIE because they could see the learning developing so much faster. As the Director of Training for a 19,000 Associate retail enterprise with over 200 locations in 15 states, I’m involved in a wide variety of learning development. I’ll never use ADDIE again. SAM is for today and the future.
Founder and Chief Solution Architect Dublin Consulting
Learning designers should sit up and take notice! Michael Allen's Leaving ADDIE for SAM presents a new practical and powerful approach to designing and developing great learning experiences.
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