Chapter Leader Community (CLC)
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November 2021 Chapter of the Month

Eastern Pennsylvania

The Eastern Pennsylvania Chapter looked for unique ways to amplify awareness of the chapter and provide significant content to its members. Chapter leadership filmed Certified Professional in Talent Development (CPTD) credential holders and executive-level talent development professionals sharing their tips about online learning, facilitating, employee engagement, and other topics. The videos were uploaded and housed on the chapter’s YouTube channel then shared via small clips to the chapter’s website and social media. Through this initiative, the chapter recruited two new board members who saw value in the work the chapter was doing. The chapter has more than 100 videos in its repository, with the most popular video topping 73 views. The feedback has been positive, and they are working to expand their digital content production.