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3 Ways to Build Your Leaders’ Coaching Skills—And Why It Matters

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Thu Jul 25 2024

The Coaching Hype
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Some of our most enlightening moments are guided by coaches, those who go above and beyond to share their wisdom and guide others. In the workplace, this is achieved by establishing a culture where coaching is a normal part of the workday. To do this, leaders need effective coaching skills. And the benefits spread wide, including improved retention and meaningful development experiences.

But, while coaching cultures have proven highly effective, they are unfortunately dwindling. This decline is troubling because strong coaching cultures are not just nice to have. They are a necessity for better performance and can help foster engagement and more resilience in organizations. According to DDI's Global Leadership Forecast 2023, leaders who get quality coaching from their managers are 2.7X more likely to feel accountable for being an effective leader.

Here are three essential strategies that talent development professionals should prioritize to help leaders improve their coaching skills and their understanding of why they matter.

1. Provide Training and Development to Improve Coaching Skills

Comprehensive development programs are the foundation of effective coaching. Leaders must have the skills and practice the behaviors to coach their teams effectively. This can be achieved through ongoing development that focuses on the core competencies of coaching, such as active listening, asking powerful questions, and providing effective feedback.

Additionally, continuously developing your leaders’ coaching skills enhances their confidence and effectiveness in their roles. Formal development programs targeted at coaching must not be structured as a one-time event but as an ongoing process that leaders can engage within the flow of work. This ensures that leaders can continually practice and refine their skills. By investing in this development, organizations can foster a culture of continuous improvement and professional growth.

2. Deliver Coaching Feedback Through Objective Assessments

Feedback is integral to coaching but must be delivered objectively and actionably. Using assessments can provide a structured approach to feedback, ensuring that it is fair and focused on specific development areas. Objective assessments help eliminate biases and provide a clear benchmark for performance, making the input more effective.

For instance, competency-based simulations or assessments can provide leaders with an awareness of what they’re doing well and where they may want to focus more developmentally. Knowing their strengths and gaps helps them grow into better coaches.

Our data shows leaders who receive regular, objective feedback are more likely to develop effective coaching behaviors. This, in turn, leads to improved team performance and higher levels of employee engagement.

3. Create a Coaching Culture

Building a coaching culture within an organization is crucial for sustaining leadership development and ensuring long-term success. A coaching culture encourages continuous learning, open communication, and mutual support among all employees, creating a safe space for everyone to learn new skills and grow. It fosters an environment where feedback is welcomed, and coaching is viewed as a vital part of personal and professional development.

To create a coaching culture, organizations should start by setting clear expectations for coaching at all levels. Leaders should model coaching behaviors and recognize and reward those who excel in coaching roles. Additionally, integrating coaching into everyday business processes can reinforce its importance. For example, incorporating coaching discussions into regular performance reviews and team meetings can help normalize the practice.

Organizations with strong coaching cultures are more likely to see higher employee engagement and better overall leadership effectiveness, according to DDI’s Global Leadership Forecast 2023. By embedding coaching into the organizational DNA, companies can ensure that their leaders are not only equipped to coach but are also committed to the ongoing development of their teams.

Conclusion

Committing to building your leaders’ coaching skills is beneficial and essential for creating a high-performing organization. Organizations can enhance their leaders’ effectiveness and drive sustained success by providing targeted training, delivering objective feedback, and fostering a coaching culture.

Remember: Building a strong coaching culture is a journey that requires commitment and continuous effort. However, the rewards—improved performance, higher engagement, and a resilient organization—are well worth the investment. Start today, and watch your leaders and your organization thrive.

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