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Are you an ASTD member? Check out the member-exclusive content for April!


Fri Apr 08 2011


Learn about Selling Your Sales Training with an article by Norman Roth, the founder and CEO of Roth Sales Enhancers:

One of the challenges sales trainers face is getting clients to buy into what really must be done to improve a situation. To be effective at this, we must engage all levels of an organization to learn about its culture and mission, which in turn helps us better comprehend a client's goals.

Read the full article online now!


Learn how to implement blended-learning approaches in this member-only webcast:

How Learning and Development Drives Bottom-Line Results

Thursday, April 14 2:00 p.m. EST

Presenter: Janet Wincko

Are you an ASTD member? Check out the member-exclusive content for April!-7b117bd53eac09429ac666037d2c0e1c3909c603fc984888a8ac834a85f650b9

Companies are discovering that relying solely on instructor-led training is no longer cost-effective or flexible enough to meet their needs. This case study session will focus on City Furniture as they decided to review learning management system (LMS) solutions to keep sales people up-to-date and products and styles. After implementing its Center of Excellence powered by Taleo Learn, the company's sales team was better-armed with information to serve the needs of customers.

This webcast will focus on how to:

  • Develop and implement a training strategy to train sales associates on new products.

  • Transition from an instructor-led training environment to a self-paced, blended-learning sales training program managed in the LMS.

  • Create development plans to standardize sales training programs across multiple locations for hundreds of new hires

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