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ATD Blog

ASTD Archive Image of the Day: Call Quality, Circa 1974


Thu Jan 19 2012


This image, which appeared in the November 1974 Training and Development Journal, illustrates the three factors that affect sales calls. While so many training programs spend most of the time on the content of the call, this image illustrates the need to also concentrate on interpersonal relations and communications skills.

Does your training programs concentrate too much on the message or product information instead of interpersonal communication skills?


For more information about T+D magazine, visit www.astd.org/td

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