ATD, association for talent development

ATD Blog

Audience. Objectives. Chunk It Up!

By

Wed Jun 23 2021

Audience. Objectives. Chunk It Up!
Loading...

Content

I think we all agree that 2020 forced a lot of change to training solutions in a quick and reactionary manner. Did anyone not convert hundreds of instructor-led training (ILT) to virtual ILT on the fly?

I think we all agree that 2020 forced a lot of change to training solutions in a quick and reactionary manner. Did anyone not convert hundreds of instructor-led training (ILT) to virtual ILT on the fly?

Content

As 2021 progresses, it’s more important than ever to create and provide great learning to your employees. It’s also time to step back and be thoughtful about how this happens so your employees develop new skills, improve their performance, and drive results for your organization.

As 2021 progresses, it’s more important than ever to create and provide great learning to your employees. It’s also time to step back and be thoughtful about how this happens so your employees develop new skills, improve their performance, and drive results for your organization.

Content

It’s all about finding the right blend of solutions through job aids, e-learning, and ILT. Here are three simple steps to help you.

It’s all about finding the right blend of solutions through job aids, e-learning, and ILT. Here are three simple steps to help you.

Step One: Consider Your Audience

Content

First, you need to consider demographics about your audience including age, education, reading level, and experience. You should also consider some of the critical aspects of design thinking such as:

First, you need to consider demographics about your audience including age, education, reading level, and experience. You should also consider some of the critical aspects of design thinking such as:

  • Content

    The context in which your audience operates

    The context in which your audience operates

  • Content

    Their frustrations, challenges, and pain points

    Their frustrations, challenges, and pain points

  • Content

    How they work

    How they work

  • Content

    Their feelings

    Their feelings

Content

You need to observe your audience, talk with them, and empathize with them.

You need to observe your audience, talk with them, and empathize with them.

Step Two: Craft Your Learning Objectives

Content

Second, you need to craft your learning objectives. Ask yourself:

Second, you need to craft your learning objectives. Ask yourself:

  • Content

    If I want to improve performance, how will I get people there?

    If I want to improve performance, how will I get people there?

  • Content

    What do learners need to learn?

    What do learners need to learn?

  • Content

    Do they need to learn to design a truck or paint a truck?

    Do they need to learn to design a truck or paint a truck?

  • Content

    Do they need to learn to list the characteristics of a good performance discussion or conduct a performance discussion?

    Do they need to learn to list the characteristics of a good performance discussion or conduct a performance discussion?

Content

These are all different objectives, and you’ll most likely teach them in various ways.

These are all different objectives, and you’ll most likely teach them in various ways.

Step Three: Chunk It Up!

Content

This step is where it starts to get a little analytical and a bit messy. To “chunk it up,” you’ll need to:

This step is where it starts to get a little analytical and a bit messy. To “chunk it up,” you’ll need to:

  • Content

    Select the best delivery method to address each learning objective.

    Select the best delivery method to address each learning objective.

  • Content

    Figure out the learning chunks.

    Figure out the learning chunks.

  • Content

    Sequence the chunks.

    Sequence the chunks.

  • Content

    Determine the duration of each chunk.

    Determine the duration of each chunk.

Content

Now, don’t you love this approach? It’s not really so hard, and there’s no better time to revisit your learning and get to a great blend!

Now, don’t you love this approach? It’s not really so hard, and there’s no better time to revisit your learning and get to a great blend!

Content

Want to learn more? Join me during the ATD 2021 International Conference & Exposition for the session Improve Employee Performance With a Great Blend.

Want to learn more? Join me during the ATD 2021 International Conference & Exposition for the session Improve Employee Performance With a Great Blend.

You've Reached ATD Member-only Content

Become an ATD member to continue

Already a member?Sign In


Copyright © 2026 ATD

ASTD changed its name to ATD to meet the growing needs of a dynamic, global profession.

Terms of UsePrivacy NoticeCookie Policy