Growing your revenue from non-traditional sources is a critical strategy in today's business environment and a natural extension of your current sales staff. Technical and service staff are some of your best sales people because of the customer respect they've earned.

In this session, you'll discover how developing the consulting skills of technical staff can extend your revenue, including:

• An executive's vision for developing technical staff into customer consultants

• How a training program supported an experienced technical staff in learning a new skill

• The web-based program delivery approach, its flexibility and unique strengths

• How core consulting skills were targeted, developed and reinforced

• The initial behavior results achieved

Join Kendra Lee and David Livingston? on Wednesday, March 23rdat 1:00 p.m EST in this case study session to learn how Xerox successfully extended sales by developing their technical experts. They will share how the program worked for Xerox Customer Service Engineers, and how their methods can be applied to other settings.

Register now!

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