Q&A with Lynn Ware: How to Attract and Engage Your Millennial Workforce

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In this Q&A podcast , I talk to B. Lynn Ware, president and CEO of Integral Talent Systems, a technology-enabled global talent management firm based in Silicon Valley, about how to attract and retain early career workers. Lynn calls on her experience as an industrial organizational psychologist and thought leader who has practiced for more than 25 years in the talent management field.

In this Q&A podcast, I talk to B. Lynn Ware, president and CEO of Integral Talent Systems, a technology-enabled global talent management firm based in Silicon Valley, about how to attract and retain early career workers. Lynn calls on her experience as an industrial organizational psychologist and thought leader who has practiced for more than 25 years in the talent management field. 

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In 2014, ITS completed a 14-month research study on the factors that really motivate and engage Millennial or Gen Y workers. The study found that we may be at a tipping point with early-career workers who have different job preferences. Indeed, out of 15 job factors present in the work environment, an organization that appeals to Millennials’ career and lifestyle aspirations will be the most preferred employer. These job factors are even more important to them than pay or their relationship with their managers.

In 2014, ITS completed a 14-month research study on the factors that really motivate and engage Millennial or Gen Y workers. The study found that we may be at a tipping point with early-career workers who have different job preferences. Indeed, out of 15 job factors present in the work environment, an organization that appeals to Millennials’ career and lifestyle aspirations will be the most preferred employer. These job factors are even more important to them than pay or their relationship with their managers. 

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In addition, Millennials do not need to be highly dissatisfied with their current job to make a change. If something more attractive comes across their radar screen, in the way of career advancement or lifestyle aspirations, they will leap, regardless of how long they have been with their current employer.

In addition, Millennials do not need to be highly dissatisfied with their current job to make a change. If something more attractive comes across their radar screen, in the way of career advancement or lifestyle aspirations, they will leap, regardless of how long they have been with their current employer. 

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Many companies are mystified about how to successfully attract, engage, and retain these younger employees. However, some companies seem to be getting it right by creating a work environment that promotes flexible work-life arrangements and offers career support.

Many companies are mystified about how to successfully attract, engage, and retain these younger employees. However, some companies seem to be getting it right by creating a work environment that promotes flexible work-life arrangements and offers career support. 

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Listen to the podcast for more ideas on how to address these issues.

Listen to the podcast for more ideas on how to address these issues. 

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And be sure to join Lynn for an upcoming online workshop, Essentials of Attracting, Growing, and Retaining Gen Y.

And be sure to join Lynn for an upcoming online workshop, Essentials of Attracting, Growing, and Retaining Gen Y.