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ROI of Positivity

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Fri Oct 18 2013

ROI of Positivity
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Increasing the level of positivity increases the bottom line. My recently published book, Positive Leadership: The Game Changer at Work, attempts to quantify the impact of positive leadership on business, and shares some of the calculations.

Here’s an excerpt:

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Let’s do the math and calculate the impact of the “silent killer” of negativity to corporations, no matter their size. If we accept the research by these accomplished scientists, the risk isn’t just serious, but profound. It means that 80% of the entire workforce is producing 31% less than what they are capable of. Therefore, our workforce is potentially under-producing by a whopping 24%! Here’s what that means, depending on the size of your organization:

  • For a $1B corporation, the productivity loss is $240 million.

  • For a $100M corporation, the productivity loss is $24 Million.

  • For a $10M corporation, the productivity loss is $2.4 Million. 

Those are huge losses! The figures are also a clue about how to get a huge boost in profits: by having leaders take specific actions to increase their company’s ROI.”

Join me Tuesday, October 29 at 2:00 p.m. ET for a webcast on key research-based principles that will help you be a more effective leader.  Register now at http://webcasts.astd.org/webinar/893.

Read the T+D brief on Positive Leadership: The Game Changer at Work here.

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