Some businesses have the unfortunate idea that when times get tough, the trainers can get going. While the CEOs and CFOs may think this is a cost effective maneuver to help them tighten the company's belt, the reality is that all of the work a sales trainer is responsible for doesn't just disappear. Instead, it falls squarely in the lap of the sales managers. As it is, sales managers are already asked to wear several hats (coach and mentor among them), so the possibility of getting a new one, complete with real job responsibilities and people that depend on you to get the job done, can be downright daunting. To help with these problems, Sales Training Drivers has created the Sales Accelerators Programs.

What are the Sales Accelerators Programs?

The Sales Accelerators Programs were created to help the sales managers who had to take on the role of sales training. They're 60 minute sessions centered around the subjects that salespeople have identified as areas where they need training. Each program consists of a facilitator's guide, participant workbook, and a slide deck to help assist the newly-titled "trainer." Topics range from questioning skills and how to handle objections to generating leads and teaching how to chase quality prospects.

What is the benefit of a Sales Accelerator Program?

Sales Accelerators help sales managers by:

• providing off-the-shelf material that can be used immediately

• giving them a program that they can customize to fit their specific sales team needs

• saving them thousands of dollars worth of time spent to create and develop a training program of their own.

Sales managers can't control what this economy and their bosses throw at them, but with Sales Accelerators they can at least make sure that it disrupts their work as little as possible. To help keep your sanity until a new sales trainer can relieve you of your duties, contact Cat Russo at [email protected] for how to license these materials, or visit the Sales Accelerators page for more information, upcoming programs, and to learn about its best-selling authors, Dan and Wendy Seidman.