ATD Blog
When Everything Feels Urgent, Develop Leaders Where Failure Costs Most
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To focus development and prove value, start by examining four areas that often create vulnerability: critical roles, leadership capability, data, and stakeholder confidence.
To focus development and prove value, start by examining four areas that often create vulnerability: critical roles, leadership capability, data, and stakeholder confidence.
Wed Jun 17 2026
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It’s a uniquely tough time for learning and development (L&D) and talent management teams. Budgets are tight, AI is raising expectations for speed and productivity, and leaders have less time than ever for development. And through it all, every challenge is fighting for a spot at the top of your list.
It’s a uniquely tough time for learning and development (L&D) and talent management teams. Budgets are tight, AI is raising expectations for speed and productivity, and leaders have less time than ever for development. And through it all, every challenge is fighting for a spot at the top of your list.
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Many organizations are responding to these strains by going all-or-nothing: one-size-fits-all programs, open-access content libraries, or stopping development altogether. But these broad approaches pull focus away from critical leadership capabilities and make it harder to connect development to the business outcomes that sustain investment.
Many organizations are responding to these strains by going all-or-nothing: one-size-fits-all programs, open-access content libraries, or stopping development altogether. But these broad approaches pull focus away from critical leadership capabilities and make it harder to connect development to the business outcomes that sustain investment.
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The organizations seeing the strongest business results and stakeholder support take a more targeted approach. When resources are stretched, leadership development priorities should be driven by risk, not scale. Where would leadership failure hurt the business the most? The most successful teams answer that question first, then direct their effort there.
The organizations seeing the strongest business results and stakeholder support take a more targeted approach. When resources are stretched, leadership development priorities should be driven by risk, not scale. Where would leadership failure hurt the business the most? The most successful teams answer that question first, then direct their effort there.
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To focus development and prove value (without exhausting your team or budget), start by examining four areas that often create vulnerability: critical roles, leadership capability, data, and stakeholder confidence.
To focus development and prove value (without exhausting your team or budget), start by examining four areas that often create vulnerability: critical roles, leadership capability, data, and stakeholder confidence.
Find Where Leadership Risk Is Highest
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Before making any decisions, assess where your leaders and development efforts stand today. Collaborate with HR and other business partners to identify where leadership gaps pose the greatest risk to your organization. Ask these questions:
Before making any decisions, assess where your leaders and development efforts stand today. Collaborate with HR and other business partners to identify where leadership gaps pose the greatest risk to your organization. Ask these questions:
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Which leadership roles would create the biggest disruption if left unfilled or unprepared to perform?
Which leadership roles would create the biggest disruption if left unfilled or unprepared to perform?
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Where are leaders struggling to apply critical skills or execute strategic priorities?
Where are leaders struggling to apply critical skills or execute strategic priorities?
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Which talent decisions rely more on instinct than objective data?
Which talent decisions rely more on instinct than objective data?
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Where are stakeholders questioning the value of development investment?
Where are stakeholders questioning the value of development investment?
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Then, rank the urgency of each challenge based on the cost of inaction. After the biggest leadership risks are clear, the next step is precision.
Then, rank the urgency of each challenge based on the cost of inaction. After the biggest leadership risks are clear, the next step is precision.
Target Critical Roles and Support Leaders Where Pressure Is Highest
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Many organizations still develop leaders primarily by level, spreading investment evenly across groups, or focusing on one population to the detriment of others. But even within critical roles, leaders face very different risks and readiness gaps.
Many organizations still develop leaders primarily by level, spreading investment evenly across groups, or focusing on one population to the detriment of others. But even within critical roles, leaders face very different risks and readiness gaps.
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Consider your directors:
Consider your directors:
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New-to-role directors need to ramp up quickly and transition from leading individual contributors to leading other leaders.
New-to-role directors need to ramp up quickly and transition from leading individual contributors to leading other leaders.
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High performers need growth opportunities to stay engaged and evolve with business needs.
High performers need growth opportunities to stay engaged and evolve with business needs.
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Directors preparing for VP roles need accelerated development before taking on broader responsibilities.
Directors preparing for VP roles need accelerated development before taking on broader responsibilities.
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Development should reflect not only where leaders are in their careers but also the business challenges they need to navigate. Leadership pressure often spikes during periods of disruption and change, whether it’s AI transformation, restructuring, or shifts in business strategy. Leaders need support to lead effectively through these moments.
Development should reflect not only where leaders are in their careers but also the business challenges they need to navigate. Leadership pressure often spikes during periods of disruption and change, whether it’s AI transformation, restructuring, or shifts in business strategy. Leaders need support to lead effectively through these moments.
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To identify where development can have the most impact, look at your leadership bench through the lens of your business strategy. Which roles are becoming more critical as the organization evolves? What will leaders need to do differently in the next three to five years?
To identify where development can have the most impact, look at your leadership bench through the lens of your business strategy. Which roles are becoming more critical as the organization evolves? What will leaders need to do differently in the next three to five years?
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Targeting development to leaders’ specific needs beats a one-size-fits-all approach by increasing speed to impact and addressing the gaps that matter most. But defining those priorities requires the right information.
Targeting development to leaders’ specific needs beats a one-size-fits-all approach by increasing speed to impact and addressing the gaps that matter most. But defining those priorities requires the right information.
Sharpen Talent and Investment Decisions With Data
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The C-suite doesn’t make key business decisions without data. Top-performing organizations treat leadership and development decisions the same way. Without objective data, development investments are a leap of faith, based on assumptions rather than evidence.
The C-suite doesn’t make key business decisions without data. Top-performing organizations treat leadership and development decisions the same way. Without objective data, development investments are a leap of faith, based on assumptions rather than evidence.
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Data helps organizations identify which leaders need targeted support, where they have skills gaps, and which investments are most likely to influence business outcomes. It also demonstrates impact in terms senior leaders care about, from behavior change and reduced turnover to increased productivity and revenue growth.
Data helps organizations identify which leaders need targeted support, where they have skills gaps, and which investments are most likely to influence business outcomes. It also demonstrates impact in terms senior leaders care about, from behavior change and reduced turnover to increased productivity and revenue growth.
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Those insights can come from leadership assessments , engagement surveys, business KPIs, or other organizational outcomes tied to leadership behaviors. Regardless of the source, the goal is the same: make smarter decisions and prove that development is driving measurable change.
Those insights can come from leadership assessments, engagement surveys, business KPIs, or other organizational outcomes tied to leadership behaviors. Regardless of the source, the goal is the same: make smarter decisions and prove that development is driving measurable change.
Leadership Development That Maximizes Effort and Investment
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L&D teams simply don’t have the time or budget to treat every leadership challenge as equally urgent. They need to develop leaders where the business can’t afford to fail.
L&D teams simply don’t have the time or budget to treat every leadership challenge as equally urgent. They need to develop leaders where the business can’t afford to fail.
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The strongest returns on leadership investment come from prioritizing:
The strongest returns on leadership investment come from prioritizing:
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Leadership roles where failure costs the most
Leadership roles where failure costs the most
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Leaders navigating major disruption and change
Leaders navigating major disruption and change
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Investments supported by leadership data
Investments supported by leadership data
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That’s how you do more with less, earn support from stakeholders, and prove that your work is driving business results.
That’s how you do more with less, earn support from stakeholders, and prove that your work is driving business results.
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Want to see DDI’s full framework for prioritizing leadership investments? Watch our on-demand webinar, High-Payoff Leadership Development: What to Prioritize When Everything’s Urgent .
Want to see DDI’s full framework for prioritizing leadership investments? Watch our on-demand webinar, High-Payoff Leadership Development: What to Prioritize When Everything’s Urgent.
