ATD Blog
Why Business Acumen Is Every Employee’s Competitive Edge
When employees build business acumen, they see how their work connects to the company’s success.
Wed Apr 30 2025
Every day, well-meaning employees make costly decisions, not because they’re careless, but because they lack context.
A high-potential manager cuts a deal that undercuts margins. A team delays a launch, unaware that the timing jeopardizes quarterly results. Another department invests in tools already owned by the company.
These aren’t outliers. They’re symptoms. Symptoms of a workforce disconnected from how the business really works.
For L&D leaders, this gap is a quiet but significant threat to performance, engagement, and strategic execution. I’s also one of the most important opportunities we have to elevate the impact of learning.
Because what your CEO wants, and really what every executive wants, is a company full of people who understand the business, think critically, and make decisions that drive real results.
They want business acumen.
But what exactly is business acumen? And why has it become one of the most critical capabilities to build across the organization?
Business Acumen: The Missing Link
At its core, business acumen is the ability to understand how a company makes money and to act in ways that improve that money-making process. It’s not just about financial literacy or decoding spreadsheets. It’s about thinking strategically, connecting the dots, and seeing beyond functional silos.
In today’s fast-paced, margin-sensitive environment, companies can’t afford for business understanding to stay locked in the C-suite. Whether someone works in HR, supply chain, or product development, their ability to affect the company’s financial and strategic outcomes is greater than ever.
And that’s where L&D comes in. We’re in a unique position to translate complex business realities into accessible, relevant learning so that employees at every level can act with more confidence, clarity, and alignment.
The Five Drivers Your CEO Cares About
Every company, regardless of industry or size, is driven by the same five interconnected business drivers: Cash, Profit, Assets, Growth, and People.
Cash is a company’s oxygen. Run out, and even the best mission can’t survive.
Profit funds the purpose. No margin, no mission.
Assets must be strategically acquired and well-utilized not just accumulated.
Growth fuels innovation, attracts talent, and keeps the business moving forward.
People refers to the employees and customers who are the heart of every decision.
Employees don’t always see how their day-to-day work touches these drivers. But leaders do. And when employees start to make those same connections, everything changes.
Why Most People “In” Business Don’t “Get” Business
Too often, people are working hard but on the wrong things. It’s like shoveling snow off the wrong car. You’re busy. You’re committed. But you’re not driving the right results.
Business acumen helps employees prioritize the right problems, align their decisions with company strategy, and communicate in a way that resonates cross-functionally including with leadership.
As an L&D leader, imagine the shift in behavior if employees understood why cash flow matters more than cash on hand or how their team’s output affects long-term growth. It’s the kind of mindset shift that training alone rarely sparks unless it’s grounded in real business insight.
From Insight to Impact
Organizations don’t fail overnight. They fall behind through a series of disconnected decisions, missed signals, and misaligned priorities.
In contrast, high-performing companies build alignment at scale. Their teams understand what drives value. They make choices rooted in both purpose and performance. And they adapt more quickly because they’re fluent in the language of the business.
Within your own organization, think about where the gaps may exist. Could teams be better at managing resources? Could onboarding accelerate impact? Could smarter negotiation save costs and drive revenue?
These aren’t just operational questions, they’re strategic ones. And L&D can be the lever that helps employees see them that way.
Bridging the Gap
When employees build business acumen, they become more valuable and more engaged. They see how their work connects to the company’s success. And they begin to act like owners, not just operators.
That’s the kind of workforce CEOs want. And it’s the kind of capability L&D is uniquely positioned to build.
So, the next time you’re designing a leadership program, rethinking onboarding, or updating your learning strategy, ask yourself: “Are we helping people see the big picture?”
Because chances are, that’s exactly what your CEO is hoping for.
For a deeper dive, join me at ATD25 International Conference & EXPO for the session, Building Business Acumen: What Your CEO Needs You to Know.