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Applying the Brain Rules to Training

Brain Rules by John Medina identifies 12 insights into how the brain works. Not only is his book entertaining and a fascinating read, it also provides some valuable tools to help us know how the brain works so we can become more effective trainers.

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Thu Feb 14 2013

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Brain Rules, a 2008 book by John Medina, identifies 12 insights into how the brain works. Medina, the director of the Brain Center for Applied Learning, is a molecular biologist, researcher, and professor. Not only is his book entertaining and a fascinating read, it also provides some valuable tools to help us know how the brain works so we can become more effective trainers. 

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