logo image

Newsletter Article

Member Benefit

Book Excerpt: ROI at Work by Jack J. Phillips and Patricia Pulliam Phillips

Measuring the ROI of a Coaching Program: Nations Hotel Corporation The learning and development team at the Nations Hotel Corporation was challenged to identify learning needs to help executives find ways to improve efficiency, customer satisfaction, and revenue growth in the company. A key component of the program was the d...


Sat Jul 16 2005


Measuring the ROI of a Coaching Program:

You've Reached ATD Member-only Content

Become an ATD member to continue

Already a member?Sign In


Copyright © 2024 ATD

ASTD changed its name to ATD to meet the growing needs of a dynamic, global profession.

Terms of UsePrivacy NoticeCookie Policy