Employee engagement has declined, with Gallup’s polls showing a steady distancing between employees and organizations over the last three years. This is a concerning trend, considering the time and resources it takes to hire and onboard new talent. To address this issue, organizations are fostering a sense of purpose among their employees as a solution. Employee engagement measures an employee’s emotional investment in their job and the company. When employees feel valued, they are more likely to become committed advocates and less likely to leave the organization. McKinsey & Company’s research indicates that 70 percent of professionals equate their sense of purpose with their work. Fostering purpose in the workplace can vary from one organization to another, but it’s essential to experiment with different initiatives and measure their impact. A more purpose-driven workforce often results in increased innovation, productivity, morale, and lower employee turnover rates, which can lead to significant cost savings. Leaders should model purpose-driven behavior and actively support and mentor their team members. Creating specific roles, like a director of employee engagement and corporate culture, can help ensure that engagement efforts are prioritized. Celebrating achievements and recognizing employees’ efforts is also crucial. Organizations that celebrate achievements tend to have higher engagement rates. Implement recognition programs and encourage specific, timely, and genuine recognition among employees. Providing access to education, training, competitive insurance plans, and promoting work-life balance can also contribute to a more engaged workforce.